What to avoid

We know it can be difficult sometimes to understand what’s in the foods we buy. To make it easier to avoid the junk we’ve created a list of the additives we believe shouldn't be in food and why.

Check the labels

What is claimed on the front of the pack does not always match what you would expect the ingredients to be, so make sure you check the labels of any food that you buy, it’s critical to knowing what’s in the food you feed your family.

Look for ingredients that you recognise, that would appear in a recipe, or that you would find in your kitchen cupboard at home. If there are too many ingredients, or ones you don’t recognise, the more additives there are likely to be. 

Our handy cut out and keep guide will help you make the best choices for you and your family.